PR is an essential service in rebuilding your business
As businesses go back to their daily business routines, some will be forced to restructure and cut costs to stay afloat, says Mkhuseli Vangile, co-founder and managing director at Dynaste Communications Firm (DCF). Vangile says that, while cutting costs and restructuring, companies should not be quick and put PR on the list of things to get rid of.
